Microsoft Dynamics 365 Marketing

Turn prospects into business relationships

Find and nurture more sales-ready leads by moving beyond basic email marketing. Connect sales and marketing, automate processes, and make smarter decisions to maximise your marketing results.

Create and nurture leads

Run multichannel campaigns

Use email marketing, web landing pages, events, SMS integration, phone calls, and custom channels to attract the right prospects.

Personalise buyer experiences

Use configurable templates, reusable content blocks, design tools, and Microsoft Stream videos to prepare content and set up customer journeys based upon their engagement.

Nurture leads from LinkedIn

Use Dynamics 365 Connector for LinkedIn Lead Gen Forms to target matched audiences, nurture leads, and create a buyer’s journey based on LinkedIn content and interactions.

Simplify event management

Organise in-person and digital events with an events portal to manage registrations, sessions, speakers, and improved venue logistics with QR codes and wait lists. Use integration with ON24 or other webinar providers for digital events.

Personalise website visits

Customise landing pages for prospects based on their attributes and past behaviour. Generate more leads with tailored emails that personalise the customer experience.

Make smarter decisions

Gain marketing insights

Get real-time, out-of-the-box insights and marketing analysers. Build custom dashboards for deeper analysis of your marketing performance.

Focus on top priorities

Target the right audience with dynamic segmentation, lead scoring models, and artificial intelligence (AI) to identify high priority prospects and contact them at the right time with smart scheduling.

Improve social engagement

Create and schedule social posts to support your campaigns. Gain social and web insights from Dynamics 365 Market Insights on topics that are relevant to your campaigns and events.

Survey customers

Conduct online surveys to better understand your customer needs and to apply learning to your marketing investments.

Enhance your customer journey today

Make smarter decisions using concise dashboards and reporting to improve marketing ROI with Dynamics 365 Marketing. 

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