Going Green: How Dynamics 365 can help your impact on the environment

With the climate crisis damaging our planet and environment, we all have a responsibility to mitigate and help to prevent the worst effects of climate change. Businesses, both big and small are included in the global effort, and will increasingly be held to account by compliance and legal frameworks to ensure they are meeting their environmental obligations. Organisations can leverage Dynamics 365 to help meet their green targets.

Go Green with Dynamics 365

We’ve outlined how your business can do this when you utlise Dynamics 365.

Improved customer communication

Dynamics 365 systems can help businesses communicate more efficiently with their customers, which can reduce the need for paper-based communication. For example, a system can be used to send electronic invoices, receipts, and other documents, rather than printing them on paper. This can help to reduce paper usage and save trees. Secondly, a Dynamics system can be used to send targeted email campaigns to customers, rather than sending physical mailers. This can help to reduce the carbon footprint of marketing efforts.

Streamlined processes

Dynamics systems can help businesses streamline their processes, which can help to reduce waste and energy consumption. For example, a system can be used to automate routine tasks, such as data entry, which can save time and reduce the need for energy-intensive processes such as data entry. In addition, a Dynamics system can be used to track and manage customer interactions and data, which can help to reduce the need for paper-based record-keeping. This can help to save energy and reduce the amount of paper used.

Improved customer management

Dynamics 365 can help businesses manage their customer interactions more effectively, which can reduce the need for unnecessary travel. For example, Dynamics systems can be used to schedule and manage virtual meetings, rather than requiring in-person meetings. This can help to reduce the carbon footprint of business operations, as it can eliminate the need for travel to meetings. Furthermore, a system can be used to track customer interactions and identify potential issues before they become problems, which can help to reduce the need for repeat customer interactions. This can help to save time and reduce the carbon footprint of customer service operations.

Better data management

With Dynamics, you can help businesses manage their customer data more efficiently, which can reduce the need for paper-based storage. For example, a CRM system can be used to store customer data electronically, rather than printing and filing paper records. This can help to reduce paper usage and save trees. In addition, you can use your system to track customer interactions and data, which can help to reduce the need for paper-based record-keeping. This can help to save energy and reduce the amount of paper used.

Enhanced customer service

Dynamics can help businesses deliver better customer service, which can reduce the need for repeat customer interactions. Your system can be used to track customer interactions and identify potential issues before they become problems, which can help to reduce the need for repeat customer interactions. This can help to save time and reduce the carbon footprint of customer service operations. In addition, a Dynamics system can be used to provide personalised and relevant customer service, which can help to improve customer satisfaction and reduce the need for repeat customer interactions. This can help to save time and resources, and improve the overall customer experience.

Reporting and transparency

Organisations need to be measuring their impact on the environment for auditing and for planning future strategies. a Dynamics system built for purpose can achieve this with powerful data collection capabilities that can be aligned with core business activities. This information can be represented and visualised in countless ways to stakeholders such as government auditors, public bodies and investors. Integrated tools such as Power BI can support this further, with faster reporting output and increased format distribution.

A positive, green business unlocks future opportunity

Whichever tool your business decides to choose for managing its environmental impact, it will need to be implemented relatively soon as policies at a local, national and global level filter down and hold businesses to account. Furthermore, operating as an eco-friendly organisation may unlock future business opportunities and improve branding potential. Dynamics is more than capable of performing the role and would be aligned with your existing business data and infrastructure, making it a natural evolution of your system. If you require consultancy on how to evolve and implement your Dynamics 365 CRM to be environmentally friendly and help you 'Go Green', Serversys can support your customisation and goals. We've been able to partner with many industries to help them make a positive impact including automotive, finance, healthcare, regulatory, insurance and more. If you feel you are a position to extend your solution, please get in touch today.