I've been recently reading a lot about the success stories from enterprises deploying Dynamics 365 and using it as the core of the organisation's operations.
The variety of organisations adopting Microsoft's cloud CRM is astonishing. Deployments from the Seattle Seahawks to Pandora, to Siemens, it's rapidly becoming recognised as a versatile solution that aligns to your organisation, not the other way around.
I found my self wondering, what are the numbers behind this?
We can talk about the benefits of the cloud, a 360 view of your organisation and digital collaboration until the end of time. But what does it all add up to?
Well, according to an independent study by Nucleus Research they found an answer.
Nucleus found that for every pound spent, companies realised an average of £13.10 in returns. This is significantly higher than the average for both enterprise resource planning (ERP) and customer relationship management (CRM), which deliver, on average, £5.58 and £6.72 respectively.
By taking advantage of integration and AI-infused analytics and reporting, companies are recognising significant returns in reducing cost and empowering employee's across departments to be more productive. The study found that some of the financial drivers behind this return include:
- The ability to integrate the Microsoft suite
- Easy-to-use user interface that employees are familiar with
- Increased user productivity through automation
If I offered you the opportunity to generate £13.10 for each £1 spent.
What would you say?
Excellent work by Nucleus Research for sharing these findings.